Sexism Watch: Fox to Create Show Called Bitches

This just came through and I couldn't resist putting it up. The Fox Network is developing a drama called Bitches, "about a quartet of female friends in New York who are werewolves." The show has received a script commitment and its from a guy names Michael Dougherty whose credits include the screenplay of X Men 2, Superman Returns, Trick r Treat and the upcoming I, Lucifer.

WTF? I find the show's title incredibly offensive. Why can they get away with this crap?

Update: To me there is a difference between Bitch Magazine, a magazine created by feminist women to talk back or bitch about how pop culture treats women, and a TV show called Bitches which to me comes off as anti-woman. It just doesn't pass my smell test.